Are you a massive real estate mogul with a staff to show all your houses for you while you rake in millions upon millions of dollars?
No? Then you probably need to get as much bang out of every single showing that you can! And I know the feeling.
I was in your shoes. I used to be doing all the leg work for myself, showing houses as much as was humanly possible. I was winning some, and I was losing some. But, like with any profession, eventually, I figured out a great system to make my showings worth their weight in gold.
Efficiency is ESSENTIAL
Because here’s the thing: if you can do your job more efficiently, you’ll end up making a whole heck of a lot more money than you otherwise would.
For me, if I’m showing a house, I want to leave that night with several different offers, so I can get that house out of my portfolio and the commission into my pocket. You know what I’m saying?
So, I eventually came up with a few tips to increase my conversion rate every time I showed my house. In the end, the lesson was pretty obvious, and I’m not sure why I hadn’t figured it out before: the little stuff matters! All the little details, from your attitude to food – it all matters. Here are some details.
Bake some cookies!
Keep yourself presentable.
Make sure you have a good wardrobe and are well groomed. And fix those little issue that may be specific to you. For example, I have dark spots, so I got the best dark spot corrector I could find. Also, after reading some derma wand reviews, I spent some money and got my skin looking great. My sales went through the roof.
Furnished homes sell a lot better than unfurnished homes.
This can be kind of tricky, and it could require a bit of an investment, but it really, really works. Basically, you want to make sure that when you show the home, it has furniture and a few design elements in it. That could just mean a few chairs, or it could mean a house that is totally designed top to bottom. Personally, I just keep a small storage unit with a bunch of stuff that would look good
Make it look busy.
Homes look best when there are people in them and having fun. So, on the day of the showing, do whatever you can to get half a dozen or so people there. It’ll make the house look really lively from the get-go, and it serves as a kind of social proof.
Welp, that’s it for me! Follow these simple tips, and you’ll be selling houses left and right!